High Volume UGC

Grow your organic reach with creator content.

Test different hooks, formats and creators. Track views, engagement and CPM, then make more of the content that earns attention.

  • Distinct hooks in every batch
  • A consistent review standard
  • Another round informed by results
How it works · Example workflow
How does one brief turn into the next useful idea?

Trusted by 3,000+ brands

  • Target
  • PopSockets
  • Replit
  • Cursor
  • Kalshi
  • Grammarly

From one idea to a useful batch

Make more content mean more learning.

Vary the creative idea deliberately, then keep the production and review process clear.

01 / 03

Give each video a question to test.

Set the product goal, then brief distinct hooks, demonstrations or formats. Agree on deliverables and review criteria so the batch is useful to compare.

  • A shared product goal
  • Distinct creative angles
  • Consistent review criteria
Campaign briefOne brief. More ways in.
Audience
People who use your product
Creative angle
Different hook
Deliverable
A clear product story
Ready to create
Share with your creators
Design the batch

Why high-volume UGC

Find your next good idea by testing more of them.

A few polished posts give you a few shots at finding what works. A regular group of creators can test more hooks, product demos and stories each month.

Keep content coming

Work with creators who post regularly. Keep the brief, feedback and payouts together as production grows.

Test more creatives

Give creators different angles to try. Compare the posts to see which ideas deserve another round.

Use your best work again

Bring strong posts into paid tests, your website or email, with the usage rights agreed upfront.

Platform stories

See what teams have built.

All customer stories
GPTZero

$0.13CPM

421M views, 1M+ new users

Read the story
Picsart

185Mviews

$2.16 CPM over six months

Read the story
Airlearn

$0.57CPM

183,646 videos, 1,012 creators

Read the story
In their words
“Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.”
Horacio LopezRevenue Operations, Replit

Results from individual SideShift campaigns. Scope and outcomes vary.

A few more details

FAQs

Common questions about high-volume UGC production on SideShift.

Compare plans

Your next campaign

Brief a batch that teaches you something.

Start with different angles on one product and use the results to make the next round more focused.