Starter
$199/mo
Hire up to 5 Creators
Typical output: 250+ videos/mo
1 Job Listing · 30 Invites
Trusted By Top Brands Worldwide:
The Numbers That Power SideShift
700,000+ Creators
Already onboarded
1,000+ Brands
Actively hiring
5B+ Views
Delivered last 90 days
$100M+ Paid Out
To creators seamlessly
One Platform for All Your UGC Campaigns
Source Creators.
Reach thousands of creators instantly.
Track Performance.
See content, views, engagement, and conversions in real time.
Automate Payments.
Handle payouts and invoices without manual work.
Manage Creators.
Organize your roster and run campaigns seamlessly.
How SideShift Works for Brands
Gaming Creator Content
Authentic UGC from creators driving growth in gaming
Gaming
Gaming
Gaming
Gaming
Gaming
Gaming
Nova4.9Australia
N
Gaming
Gaming
Gaming
Gaming
Gaming
Why Gaming UGC?
Gamers trust other gamers — not brands.
Gaming audiences are among the most ad-resistant in the world. Gameplay content, honest reviews, and streaming clips from real creators cut through that resistance because they come from voices the community already trusts.
Gaming brands that invest in high-volume creator content drive downloads, purchases, and community growth at a fraction of the cost of traditional advertising — because authentic content from real players is what the gaming audience actually wants to watch.
Gameplay & Streaming Content
Creators who play your game on camera, showcase mechanics, explore content, and react authentically. Native gameplay content that reaches gaming audiences where they already spend hours every day.
Honest Reviews & First Impressions
Real first-impression videos and in-depth reviews from credible gaming creators. The kind of honest takes that gaming audiences actively seek out before making a purchase decision.
Streaming Clips & Highlights
Short-form highlight clips, funny moments, and epic plays that go viral across TikTok, YouTube Shorts, and Instagram Reels. High-volume clip content that keeps your game in the conversation constantly.
Brands Love SideShift.
See why 1,000+ brands trust SideShift for creator-powered growth.
“The applicants have been super high quality! Unlike any platform I've used in the past.”
Luis Ocampo
Founding Team, Partiful
“SideShift was a huge help for us in the gen z hiring process. We were able to fill 100% of our creator hiring needs in just a few weeks through the platform. SideShift is a cemented go-to for us whenever we are in need of creators.”
Edward Tian
Founder, GPTZero
“We had no luck with traditional platforms to find high quality creator talent until we turned to SideShift. We filled all our hiring needs through the platform. SideShift is a cemented go-to for us whenever we need creators.”
Evan Dray
Co-Founder, Astra
“SideShift is geared toward Gen Z and cuts through fluff on sites like LinkedIn and Handshake. I've seen better response rates, and with strong filtering, SideShift delivers the best candidates of any job board I've used. Recommend to any consumer startup focused on growth.”
Jeremy Gross
Head of US Growth, Amo
“Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.”
Horacio Lopez
Revenue Operations @ Replit
“SideShift has shown us how much of a multiplier authentic, organic short-form content can be. Their creator network helped unlock a new layer of growth that traditional paid channels never could. It's a playbook every high-growth company should have in their arsenal.”
Henrique Dubugras
Founding CEO @ Brex
The new standard for creator marketing
See why SideShift is the smarter choice for high-performing videos.
SideShiftDoing it yourselfHiring an agency
700K+ vetted creators apply to you
Cold DMs, 80% ghosting
Small roster, limited options
Briefs, chat, scheduling — one place
iMessage + Slack + IG DMs
Weeks of back-and-forth
Real-time performance dashboard
Spreadsheets
Monthly PDF (maybe)
One-click payouts, automated bonuses
Manual Venmo / bank transfers
Baked into the 5-figure retainer
Creators post from their accounts
You coordinate individually
Interview automation + notifications
Calendly + email + follow-ups
Agency handles it ($$$)
700K+ vetted creators apply to you
Briefs, chat, scheduling — one place
Real-time performance dashboard
One-click payouts, automated bonuses
Creators post from their accounts
Interview automation + notifications
Doing it yourself
Cold DMs, 80% ghosting
iMessage + Slack + IG DMs
Spreadsheets
Manual Venmo / bank transfers
You coordinate individually
Calendly + email + follow-ups
Hiring an agency
Small roster, limited options
Weeks of back-and-forth
Monthly PDF (maybe)
Baked into the 5-figure retainer
Agency handles it ($$$)
Gaming UGC pricing that scales with your content
Choose a plan that fits your gaming creator needs.
Most popular
Growth
$299/mo
Hire up to 15 Creators
Typical output: 500+ videos/mo
2 Job Listings · 100 Invites
1 Job Boost
Scale
$999/mo
Hire Unlimited Creators
Typical output: 1000+ videos/mo
3 Job Listings · Unlimited Invites
3 Job Boosts
Gaming UGC vs Traditional Influencer Marketing
Gaming UGC in 2026
High-volume UGC outperforms traditional influencer campaigns on cost, speed, authenticity, and content rights — giving gaming brands full control at scale.
Content Ownership
UGCFull usage rights
TraditionalOften restricted
Cost
UGCScalable, output-based pricing
TraditionalHigh per-post fees
Authenticity
UGCNative, organic style
TraditionalOverly polished, sponsored feel
Volume
UGC250+ videos/month possible
Traditional1-2 posts per influencer
Performance
UGCReal-time analytics
TraditionalLimited
Rights Usage
UGCUse across organic and paid advertising campaigns
TraditionalCostly usage rights for paid advertising
High Volume Gaming UGC
Traditional Gaming Influencer Marketing
Content Ownership
Full usage rights
Often restricted
Cost
Scalable, output-based pricing
High per-post fees
Authenticity
Native, organic style
Overly polished, sponsored feel
Volume
250+ videos/month possible
1-2 posts per influencer
Performance
Real-time analytics
Limited
Rights Usage
Use across organic and paid advertising campaigns
Costly usage rights for paid advertising
FAQs
Common questions about gaming influencer marketing and UGC on SideShift.
What is gaming UGC?
Gaming UGC is authentic content created by real players and creators — not brands — showcasing gameplay, honest game reviews, first impressions, streaming highlights, and gaming peripheral or hardware reviews. This content reaches gaming audiences in the formats they already consume and trust. Learn more in our complete gaming UGC strategy guide.
How do I find gaming creators for my brand?
What types of gaming content can UGC creators produce?
How much does gaming influencer marketing cost?
Can I use gaming UGC in paid ads?
How do I brief gaming creators without restricting authenticity?