Social Media Performance & Analytics

Track Creator Content Performance Across Every Channel

Recruit UGC creators, manage campaigns, track results, and pay them automatically — from one operating system.

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Trusted By Top Brands Worldwide:

Brand 1Brand 2Brand 3Brand 4Brand 5Brand 6Brand 7Brand 8Brand 9Brand 10
Brand 1Brand 2Brand 3Brand 4Brand 5Brand 6Brand 7Brand 8Brand 9Brand 10

The Numbers That Power SideShift

700,000+ Creators

Already onboarded

1,000+ Brands

Actively hiring

5B+ Views

Delivered last 90 days

$100M+ Paid Out

To creators seamlessly

One Platform for All Your UGC Campaigns

Source Creators.

 Reach thousands of creators instantly.

Track Performance.

 See content, views, engagement, and conversions in real time.

Automate Payments.

 Handle payouts and invoices without manual work.

Manage Creators.

 Organize your roster and run campaigns seamlessly.

How SideShift Works for Brands

Creator marketing starts with proven talent

Creative Tool
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Creative Tool
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Why Performance Analytics?

Know exactly what's working — and double down.

Running UGC without performance data is flying blind. SideShift tracks every piece of creator content across Instagram, TikTok, YouTube, and Facebook — giving you real-time views, engagement, and conversion metrics in one dashboard.

Identify your top-performing creators and content formats, then reinvest in what drives results instead of guessing.

Cross-Platform Tracking

Cross-Platform Tracking

Monitor views, likes, shares, comments, and saves across Instagram, TikTok, YouTube, and Facebook — all from a single dashboard.

Creator Scorecards

Creator Scorecards

See which creators consistently deliver results. Rank by engagement rate, content quality, and ROI to build your dream roster.

ROI Attribution

ROI Attribution

Connect content performance to business outcomes. Track clicks, conversions, and revenue generated by each creator and campaign.

Brands Love SideShift.

See why 1,000+ brands trust SideShift for creator-powered growth.

The applicants have been super high quality! Unlike any platform I've used in the past.

Luis Ocampo

Luis Ocampo

Founding Team, Partiful

SideShift was a huge help for us in the gen z hiring process. We were able to fill 100% of our creator hiring needs in just a few weeks through the platform. SideShift is a cemented go-to for us whenever we are in need of creators.

Edward Tian

Edward Tian

Founder, GPTZero

We had no luck with traditional platforms to find high quality creator talent until we turned to SideShift. We filled all our hiring needs through the platform. SideShift is a cemented go-to for us whenever we need creators.

Evan Dray

Evan Dray

Co-Founder, Astra

SideShift is geared toward Gen Z and cuts through fluff on sites like LinkedIn and Handshake. I've seen better response rates, and with strong filtering, SideShift delivers the best candidates of any job board I've used. Recommend to any consumer startup focused on growth.

Jeremy Gross

Jeremy Gross

Head of US Growth, Amo

Replit moves fast, and we needed a way to get in front of developers at scale without relying solely on ads. SideShift made that possible. The sheer volume of organic content we were able to push out through their creators turned into real distribution and traction for us.

Horacio Lopez

Horacio Lopez

Revenue Operations @ Replit

SideShift has shown us how much of a multiplier authentic, organic short-form content can be. Their creator network helped unlock a new layer of growth that traditional paid channels never could. It's a playbook every high-growth company should have in their arsenal.

Henrique Dubugras

Henrique Dubugras

Founding CEO @ Brex

Analytics included in every plan

No add-ons. Performance tracking comes standard.

Starter

$199/mo

Hire up to 5 Creators

Typical output: 250+ videos/mo

1 Job Listing · 30 Invites

Most popular

Growth

$299/mo

Hire up to 15 Creators

Typical output: 500+ videos/mo

2 Job Listings · 100 Invites

1 Job Boost

Scale

$999/mo

Hire Unlimited Creators

Typical output: 1000+ videos/mo

3 Job Listings · Unlimited Invites

3 Job Boosts

UGC vs Traditional

Why data-driven UGC outperforms gut-feel marketing

Performance analytics turn creator content from a cost center into a measurable growth channel.

Measurement
UGCReal-time metrics across all platforms
TraditionalMonthly reports with lagging indicators
Optimization
UGCIdentify top creators and formats instantly
TraditionalRely on subjective creative judgment
Attribution
UGCTrack from impression to conversion
TraditionalUnclear ROI and brand lift studies
Speed
UGCSpot trends in hours, pivot in days
TraditionalQuarterly reviews and slow pivots
Cost Efficiency
UGCReinvest in proven performers
TraditionalSpread budget evenly regardless of results

Performance & Analytics FAQ

Everything you need to know about tracking creator content performance.

Which platforms do you track?

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We track content performance across Instagram (Reels, Stories, Feed), TikTok, YouTube (Shorts and long-form), and Facebook — all in one dashboard.

Is performance tracking real-time?

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Can I export reports?

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Do you track conversions?

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How do creator scorecards work?

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Still have questions?

Launch Your UGC Campaign Today