Creator analytics & campaign reporting

See which creators and content perform.

Track views, engagement and CPM by creator and post. Use organic results to decide who to rehire, what to make next and which content to test as paid ads.

  • Post performance
  • Creator comparisons
  • Campaign reporting
How it works · Example workflow
Compare the contentWhat deserves another round?
Product demo
Daily routine
New opening

Illustrative comparison · not campaign results

Create your next briefBuild on your best-performing content
Which content deserves another round?

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From reporting to decisions

Turn campaign results into your next creative brief.

Use content performance to guide a concrete next step for your creator program.

01 / 03

Keep the posts and the numbers together.

Review views and engagement alongside the content that generated them. Keep the campaign goal in view so a large number has a useful context.

  • Follow post and campaign performance
  • Review attention against the goal you set
Compare the contentWhat deserves another round?
Product demo
Daily routine
New opening

Illustrative comparison · not campaign results

Create your next briefBuild on your best-performing content
The analytics workspace brings campaign signals into view.

Across the SideShift platform

See the reach behind the results.

Track views, engagement and CPM per creator. Compare the posts in your campaign to decide what to test next.

Platform-wide totals across brands and creators.

71.4B

Views on posts from the last 90 days

September 2026 snapshot

Across the SideShift platform

These totals cover brands and creators across SideShift. They are not results for one brand or a promise of what your campaign will earn. Each number uses the time period below.

Creator post views

71,472,850,048 total views on live posts created in the 90 days before September 8. This counts all views on those posts, including views earned outside that period.

The chart compares weekly snapshots of rolling 90-day post groups from April 27 to September 7.

Paid to creators

$10 million+ paid to creators over the past 30 days, reported September 26, 2026. The payment examples are anonymized records captured on .

Creator posts published

2,692,829 posts created in the 90 days ending September 7, excluding deleted posts. The tracking animation shows how the interface works.

Why high-volume UGC

More content creates data. Make it useful.

The point of a larger creator program is to learn what deserves another investment. Start with a campaign goal and compare work on a consistent basis.

Compare like with like

Review creators and posts over the same period. Keep spend and content volume in view so one large campaign does not distort the comparison.

Separate attention from sales

Views and CPM help explain organic reach. Use your ad account and store analytics to judge acquisition costs and sales where those are the goal.

Decide what happens next

Turn the review into a short list of actions: rehire a creator, revise an angle or test a post as an ad. Reporting should guide the next brief.

Platform stories

See what teams have built.

All customer stories
Picsart

185Mviews

$2.16 CPM over six months

Read the story
GPTZero

$0.13CPM

421M views, 1M+ new users

Read the story
In their words
“Sideshift (and the team) are fantastic and real pros at UGC. They have a great talent network and comprehensive tool to allow someone of any experience level to launch a UGC campaign. The reporting tools are next level - we love having a single interface to see how everything is performing.”
Tyler FarleyPartnerships, Yik Yak

Results from individual SideShift campaigns. Scope and outcomes vary.

A few more details

Questions about creator analytics

Compare plans

Your next campaign

See what worked. Plan your next campaign.

Review the creators, posts and formats behind your results before deciding what to fund next.